Alerts & Nudges
Detect risk early and guide momentum with AI-personalized messages, delivered at the right time, on the right channel, with a clear next step.
Early indicators from LMS activity, enrollment, and engagement
AI-authored, policy-aware nudges with merge fields & tone controls
Automated follow-ups, escalation routing, and stop rules
A/B testing and lift measurement by cohort
A role-aware, policy-aware engagement engine
A role-aware, policy-aware engagement engine for higher education. It combines event signals from the Common Data Model with configurable playbooks and AI-generated messages to prompt the next best action for each student.
Detects risk signals and crafts personalized nudges at scale
From signals to action
Surfaces risk and momentum, drafts clear nudges, schedules delivery across channels, handles replies, routes escalations to advisors, and measures lift, so teams can focus on meaningful conversations, not manual chasing.
See how it works
Watch alerts and nudges in action
Key capabilities
Built to detect, personalize, deliver, and measure at scale
Signal detection
Identify at-risk students by analyzing behavioral and academic data signals from LMS activity, enrollment patterns, and engagement metrics with configurable thresholds.
AI-powered outreach
Generate automated, personalized nudges delivered via email, SMS, and in-app notifications, tailored to each student's context with institutional tone and policy guardrails.
Multi-channel engagement campaigns
Orchestrate coordinated outreach across email, SMS, in-app, and advisor task queues. Honor student channel preferences, quiet hours, and opt-out rules.
Automation & measurement
Track intervention effectiveness with automated follow-ups, escalation routing, and stop rules. Measure outcomes to continuously refine intervention strategies.
Alert dashboard
Centralized view of all alerts and their status, processing, scheduled, delivered, and resolved. Monitor campaign performance and student responses in real time.
Early warning system
Configurable thresholds that trigger alerts when students cross risk boundaries. Set multi-condition rules to catch issues before they escalate.
High-impact use cases
From early alerts to milestone celebrations
Early-alert nudges
Student misses two assignments and hasn't logged into LMS in 5 days, nudge with tutoring link
Registration reminders
Registration opens in 3 days; student hasn't built a plan, nudge to review courses
Momentum reinforcement
Student completes all assignments on time, celebrate and share next milestone
Pathway milestone prompts
Transfer student hits 30 credits; now eligible for honors program, proactive nudge
Outcomes you can measure
Proven results from institutions using Alerts & Nudges
Improved persistence
Measurable retention lift for at-risk cohorts receiving targeted interventions.
Earlier risk detection
Identify at-risk students weeks earlier through automated signal detection.
Reduced manual effort
Reduced advisor workload through automation of routine outreach and follow-ups.
Data-driven strategies
Data-driven intervention strategies with measurable outcomes and continuous optimization.
Works with your existing systems and workflows
Alerts & Nudges connects seamlessly with your campus data and communication channels
Unified Data Hub
Ingests signals from LMS, SIS, CRM, and engagement platforms via the Common Data Model.
Multi-channel Delivery
Delivers via email, SMS, in-app notifications, and advisor task queues with preference controls.
Downstream Actions
Triggers workflows in CRM, advising platforms, and degree audit systems based on student responses.
Human-centered & privacy-aware
Designed with student agency and institutional compliance at the core
Student-centered design
- Clear purpose language and student-friendly tone
- Opt-out & quiet hours; channel preference honored
- No high-stakes automation without human review
Security & compliance
- RBAC, audit logs, and PII minimization
- Encryption and data minimization standards
- Aligned to FERPA/GDPR and institutional policies
Implementation timeline
From playbook design to first campaign in 6–8 weeks
Playbook design
- Define use cases, triggers, and target cohorts
- Map tone, branding, and compliance rules
- Configure escalation and stop-rule logic
Integration & testing
- Connect signal sources (LMS, SIS, CRM)
- Test message generation and delivery
- Validate opt-out, quiet hours, frequency caps
Pilot campaign
- Launch with small cohort (100-300 students)
- Monitor open/click rates and advisor feedback
- Refine message templates and routing
Full rollout
- Scale to all active playbooks
- Enable A/B testing and lift measurement
- Ongoing optimization and support
Frequently Asked Questions
Ready to scale proactive, human-centered outreach, without adding staff hours?
See how Alerts & Nudges can help your team reach more students with less manual effort